Category: Motivation and Emotion

Instinct Theory of Motivation: McDougall’s Instinct Theory, William James & How Biology Drives Behavior

The instinct theory of motivation proposes that much of human behavior is driven by innate, biologically programmed tendencies inherited through evolution — not by conscious choice or learned conditioning. The theory reached its peak influence in the early twentieth century through the work of William James, who argued humans have more instincts than other animals, and William McDougall, whose instinct...